{"id":12348,"date":"2021-09-08T21:54:36","date_gmt":"2021-09-08T19:54:36","guid":{"rendered":"https:\/\/swiss-watch-passport.ch\/la-marque-mathey-tissot-devoile-la-montre-san-antonio-signature\/"},"modified":"2021-09-08T22:21:53","modified_gmt":"2021-09-08T20:21:53","slug":"mathey-tissot-brand-introduces-the-san-antonio-signature-watch","status":"publish","type":"post","link":"https:\/\/swiss-watch-passport.ch\/en\/mathey-tissot-brand-introduces-the-san-antonio-signature-watch\/","title":{"rendered":"Mathey-Tissot brand introduces the San Antonio Signature watch"},"content":{"rendered":"<section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Watchmaking: tribute to the famous writer Fr\u00e9d\u00e9ric Dard who would have been 100 years old in 2021. A limited edition Swiss Made watch numbered 1921 pieces, is celebrating the memory of the most prolific of all French-speaking authors. Available in three versions.<\/strong><\/p>\n<p><em>@TRP, Texts &amp; Relations, Production<\/em><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><div class=\"page\" title=\"Page 1\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>1921-2021. All over the world, the French-speaking world multiplies tributes.\u00a0Fr\u00e9d\u00e9ric Dard is buried in his village of St-Chef, between Geneva and Lyon. This man who had been flayed by life used to publish his detective stories under the pseudonym of San-Antonio.<\/p>\n<p><strong>San Antonio, an uncategorizable literary legend<\/strong><br \/>\n&#8220;<em>My father wrote novels that used to be sold in railway stations, so I wanted a watch that could be as affordable as his pocket books<\/em>,&#8221; explains Jos\u00e9phine Dard, eager to allow all lovers of her late father Fr\u00e9d\u00e9ric Dard to acquire this collector&#8217;s piece, available in three versions. &#8220;<em>In no way, it is a commercial operation<\/em>&#8221; she emphasizes. In fact, the benefits of this exceptional sale will be entirely donated to the Association of the Friends of San-Antonio, which has a loyal following and is showing a unique dynamism.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image align_none meta_simple\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1427\" height=\"946\" src=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2021\/09\/MATHEY-TISSOT-Frederic-Dard-San-Antonio-IBM_LR.jpg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2021\/09\/MATHEY-TISSOT-Frederic-Dard-San-Antonio-IBM_LR.jpg 1427w, https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2021\/09\/MATHEY-TISSOT-Frederic-Dard-San-Antonio-IBM_LR-300x199.jpg 300w, https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2021\/09\/MATHEY-TISSOT-Frederic-Dard-San-Antonio-IBM_LR-600x398.jpg 600w\" sizes=\"auto, (max-width: 1427px) 100vw, 1427px\" \/><\/div><div class=\"w-image-meta\"><div class=\"w-image-title\">Fr\u00e9d\u00e9ric Dard, from the top of his 175 books, had invented his own writing, full of neologisms and humour, of franchouillardises, of gallows-style sauciness and of dirty tricks sometimes as daring as his excellent spoonerisms. At the middle of his characters gallery full of truculence and Rabelaisian portraits, the Police Inspector named San Antonio, was playing a sort of French James Bond<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><div class=\"page\" title=\"Page 1\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<blockquote>\n<p>Thanks to the code SA1921, a 30% discount on the regular price of this &#8216;memoriam&#8217; timepiece is offered by the legendary Mathey-Tissot brand.<\/p>\n<\/blockquote>\n<p><em><a href=\"https:\/\/www.matheytissot.com\/b2b\/en\/228-san-antonio\">Order the watch<\/a>, available in three versions<br \/>\nHR Pictures\u00a0<a href=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2021\/09\/2021-0826_MATHEY-TISSOT-SAN-ANTONIO-WATCH_GB.pdf\">to download<\/a> from the presse release<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"2560\" height=\"1379\" src=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2021\/09\/MATHEY-TISSOT-San-Antonio-Signature-WATCH-LIFESTYLE-1-copie-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2021\/09\/MATHEY-TISSOT-San-Antonio-Signature-WATCH-LIFESTYLE-1-copie-scaled.jpg 2560w, https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2021\/09\/MATHEY-TISSOT-San-Antonio-Signature-WATCH-LIFESTYLE-1-copie-300x162.jpg 300w, https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2021\/09\/MATHEY-TISSOT-San-Antonio-Signature-WATCH-LIFESTYLE-1-copie-600x323.jpg 600w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_1\" href=\"https:\/\/swiss-watch-passport.ch\/la-marque-mathey-tissot-devoile-la-montre-san-antonio-signature\/_2021-0826_mathey-tissot-san-antonio-watch_f\/\"><span class=\"w-btn-label\">Comm. de Presse<\/span><\/a><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_1\" target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/swiss-watch-passport.ch\/la-marque-mathey-tissot-devoile-la-montre-san-antonio-signature\/_2021-0826_mathey-tissot-san-antonio-watch_gb\/\"><span class=\"w-btn-label\">Press Release<\/span><\/a><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_1\" target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.matheytissot.com\/b2b\/en\/228-san-antonio\"><span class=\"w-btn-label\">Order<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"Watchmaking: tribute to the famous writer Fr\u00e9d\u00e9ric Dard who would have been 100 years old in 2021. A limited edition Swiss Made watch numbered 1921 pieces, is celebrating the memory of the most prolific of all French-speaking authors. Available in three versions. @TRP, Texts &amp; Relations, Production 1921-2021. All over the world, the French-speaking world...","protected":false},"author":56,"featured_media":12333,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3565,3594,3600,3597],"tags":[4455,3638,4456,3640,3641,4457,3642,4458,4459,3644,4460,3645,3646,4461,3996,3649,3650,4462,3653,3654,3655,3657,3658,3659,4463],"class_list":["post-12348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1010-10h10-10past10","category-models-collections","category-pr-releases","category-whos","tag-berurier-en","tag-cotraitants-en","tag-ecrivain-en","tag-editorinchief-en","tag-ephj2021-en","tag-fleuve-noir-en","tag-fournisseurs-en","tag-frederic-dard-en","tag-gerald-genta-en","tag-horlogerie-en","tag-josephine-dard-en","tag-journalsuissehorlogerie-en","tag-jsh1876-en","tag-litterature-en","tag-piaget-en","tag-ppdc-en","tag-prowatch-en","tag-san-antonio-en","tag-swisswatchpassport-en","tag-tagpress41-en","tag-therightplace2be-en","tag-watchcafe-en","tag-watchmaking-en","tag-watchpassport-en","tag-writter-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mathey-Tissot brand introduces the San Antonio Signature watch - Watch Passports by JSH\u00ae<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/swiss-watch-passport.ch\/en\/mathey-tissot-brand-introduces-the-san-antonio-signature-watch\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mathey-Tissot brand introduces the San Antonio Signature watch - Watch Passports by JSH\u00ae\" \/>\n<meta property=\"og:url\" content=\"https:\/\/swiss-watch-passport.ch\/en\/mathey-tissot-brand-introduces-the-san-antonio-signature-watch\/\" \/>\n<meta property=\"og:site_name\" content=\"Watch Passports by JSH\u00ae\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/TheRightPlace.ch\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-08T19:54:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-09-08T20:21:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2021\/09\/MATHEY-TISSOT-San-Antonio-Signature-WATCH-3-versions_LR.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Public Relations @TRP Cabinet\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Public Relations @TRP Cabinet\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/en\\\/mathey-tissot-brand-introduces-the-san-antonio-signature-watch\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/en\\\/mathey-tissot-brand-introduces-the-san-antonio-signature-watch\\\/\"},\"author\":{\"name\":\"Public Relations @TRP Cabinet\",\"@id\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/en\\\/#\\\/schema\\\/person\\\/4ac4e3e97a615144692b1c7a84a21ad7\"},\"headline\":\"Mathey-Tissot brand introduces the San Antonio Signature watch\",\"datePublished\":\"2021-09-08T19:54:36+00:00\",\"dateModified\":\"2021-09-08T20:21:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/en\\\/mathey-tissot-brand-introduces-the-san-antonio-signature-watch\\\/\"},\"wordCount\":381,\"image\":{\"@id\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/en\\\/mathey-tissot-brand-introduces-the-san-antonio-signature-watch\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/wp-content\\\/uploads\\\/2021\\\/09\\\/MATHEY-TISSOT-San-Antonio-Signature-WATCH-3-versions_LR.jpg\",\"keywords\":[\"Berurier\",\"cotraitants\",\"\u00e9crivain\",\"EditorInChief\",\"EPHJ2021\",\"fleuve noir\",\"Fournisseurs\",\"Frederic Dard\",\"Gerald Genta\",\"Horlogerie\",\"Josephine Dard\",\"JournalSuisseHorlogerie\",\"jsh1876\",\"litt\u00e9rature\",\"Piaget\",\"PPDC\",\"Prowatch\",\"San Antonio\",\"SwissWatchPassport\",\"tagpress41\",\"therightplace2be\",\"WatCHCafe\",\"Watchmaking\",\"WatchPassport\",\"writter\"],\"articleSection\":[\"10:10\",\"MODELS &amp; 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