{"id":12559,"date":"2021-10-06T17:24:36","date_gmt":"2021-10-06T15:24:36","guid":{"rendered":"https:\/\/swiss-watch-passport.ch\/milus-nomine-au-gphg-archimedes-orange-coral-adopte-un-corail\/"},"modified":"2024-11-14T23:01:34","modified_gmt":"2024-11-14T22:01:34","slug":"milus-nominated-for-gphg-archimedes-orange-coral-adopt-a-coral","status":"publish","type":"post","link":"https:\/\/swiss-watch-passport.ch\/en\/milus-nominated-for-gphg-archimedes-orange-coral-adopt-a-coral\/","title":{"rendered":"Milus nominated for GPHG: Archim\u00e9des Orange Coral, adopt a coral"},"content":{"rendered":"
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\u00abNous coraux, nous sommes comme vos plus beaux souvenirs: dangereusement expos\u00e9s aux pollutions existentielles, aux vicissitudes de la vie, nous luttons pour survivre!<\/em>\u00bb Sur fond de couleur orange, une marque horlog\u00e8re suisse historique vole au secours des coraux..<\/strong><\/p>\n

Par Albert-J. de Buttes-LaC\u00f4te \/ T\u00e0G Press +41 (News Agency)<\/em>
\nInsta JSH\u00ae<\/a> | Insta SWP<\/a> | Twitter<\/a> | Facebook<\/a> | Linkedin<\/a><\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>

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Les plus beaux souvenirs resteront-ils aussi oranges que les cr\u00e9puscules les plus intenses? Attention, s’ils sont fragiles et profonds autant qu\u2019un jour qui s\u2019ach\u00e8ve sur la mer des Cara\u00efbes, il convient de ne jamais les laisser mourir…<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>

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Les coraux comme des souvenirs<\/strong>
\nLes souvenirs? Eviter qu’ils ne s’effacent, qu\u2019ils ne s’effritent. Et plus le quotidien s’acharne, plus les \u00e9motions nouvelles tentent de leur faire de l\u2019ombre, plus il convient de tout mettre en \u0153uvre pour les sauver, \u00e9ventuellement, pour les transplanter dans les eaux claires et saines d’un autre futur gorg\u00e9 de promesses. \u00abIl en va de m\u00eame pour mon existence<\/em>\u00bb me souffle ce corail que j\u2019ai rencontr\u00e9 sous l\u2019eau, en bordure d’une ile o\u00f9 le paradis semblait avoir pos\u00e9 son QG, non loin d’un sol prot\u00e9g\u00e9 qui aurait du rester ma terre d’asile, mon lieu d\u2019ancrage, ma racine supr\u00eame. Fragiles, les barri\u00e8res de corail cristallisent les m\u00e9moires oubli\u00e9es et r\u00e9sistent aux effacements m\u00e9moriels.<\/p>\n

Les yeux \u00e9carquill\u00e9s remplis d’\u00e9merveillement et d’envie de vivre, sous mon masque, je d\u00e9taillais, de toutes les forces de ma curiosit\u00e9, cette forme gracile. Il ou elle se d\u00e9tachait, emplissant ma vue d\u2019un ballet ondulant. Il ou elle semblait me sourire, voire m\u00eame vouloir enrouler ses cils autour de mon poignet. Je portais une montre Milus de plong\u00e9e, la r\u00e9surgence 2021 d\u2019un mod\u00e8le mythique au lustre vintage saupoudr\u00e9 de contemporan\u00e9it\u00e9, l\u2019Archim\u00e8de. Une Archim\u00e8des au cadran laqu\u00e9 orange, v\u00e9ritable tool watch<\/em> \u00e9tanche \u00e0 300 m\u00e8tres, mont\u00e9e toutefois \u00e0 ma demande sur un \u00e9l\u00e9gant bracelet en mailles v\u00e9nitiennes aux souplesses insoup\u00e7onn\u00e9es.<\/p>\n

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C\u2019\u00e9tait la num\u00e9ro 21 d\u2019une s\u00e9rie limit\u00e9e de 50 exemplaires. 21 comme une date f\u00e9tiche, comme le nombre incomplet des heures d\u2019un jour b\u00e9ni<\/em>.<\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>

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The Archimedes by Milus is a limited edition of 50 pieces, a diving watch allowing to adopt a coral. Here with a rubber strap<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>
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Une montre engag\u00e9e, une montre qui sauve<\/strong>
\nLa signification de cette montre, sobre avec ses 41 millim\u00e8tres de diam\u00e8tre et son aiguille fl\u00e8che, semblait apporter \u00e0 mon petit \u00eatre sous-marin, entre forme animale et v\u00e9g\u00e9tale, une bouff\u00e9e d’\u00e9clat et de brillance. Et pour moi une bouff\u00e9e d\u2019oxyg\u00e8ne, prot\u00e9g\u00e9e par une valve \u00e0 h\u00e9lium discr\u00e8tement apparente \u00e0 fleur de carrure, du c\u00f4t\u00e9 des 9h00. Fluide, agile, il ou elle agitait ses ramifications vers moi, comme pour me remercier. Peu \u00e0 peu, en me mouvant alentours, je lui ai finalement pr\u00eat\u00e9 une identit\u00e9 f\u00e9minine. Certes, c\u2019\u00e9tait un atout pour le confort de ma story. Mais c\u2019\u00e9tait surtout parce que sa pr\u00e9sence pleine de vie et de couleurs m\u2019enfon\u00e7ait sans m\u00e9nagement dans une m\u00e9moire encore vive, suscitant d\u2019\u00e9tranges r\u00e9sonances avec une douleur toujours \u00e0 fleur. Une douleur au f\u00e9minin, celle d\u2019une peine, d\u2019un souffle coup\u00e9, d\u2019un manque d\u2019air. Une de ces douleurs encore \u00e0 vif, capable de transformer les sels de l\u2019existence en br\u00fblures indicibles.<\/p>\n

\u00abQue des \u00eatres humains se soucient quelque part de mon sort, cela me redonne espoir<\/em>\u00bb, me souffla-t-elle soudain, m\u2019arrachant \u00e0 mes pens\u00e9es, d\u00e9signant ses semblables autour. Elle faisait allusion \u00e0 Corail Guardian<\/a><\/strong>, cette organisation \u00e0 but non lucratif qui, pour sauver ceux de son esp\u00e8ce, les capture et les replante d\u00e9licatement dans des environnements plus cl\u00e9ments. Allusion aussi \u00e0 cette op\u00e9ration estivale riche d’espoir et de concr\u00e9tude, lanc\u00e9e par Luc Tissot<\/a>, grand capitaine horloger et propri\u00e9taire de la marque historique Milus fond\u00e9e en 1919: l\u2019achat d\u2019une Milus Archim\u00e8des Orange Coral vous permet, certificat \u00e0 l\u2019appui, de donner votre nom \u00e0 un corail et d\u2019en organiser la survie par transplantation.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>

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View of the caliber on the back of the Archimedes by Milus Orange Coral. A useful watch for divers and planet lovers<\/div><\/div><\/div>
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Une l\u00e9gende revit<\/strong>
\nMilus propose par cette op\u00e9ration d\u2019adoption d\u2019un corail de joindre l\u2019utile \u00e0 l\u2019agr\u00e9able: acqu\u00e9rir une pi\u00e8ce issue de cette s\u00e9rie num\u00e9rot\u00e9e de l\u2019Archim\u00e8des, caract\u00e9ris\u00e9e par leur orange vif et par leur parent\u00e9 directe avec la mythique histoire du mod\u00e8le Archim\u00e8des. Une pi\u00e8ce de l\u00e9gende rendue possible avec l\u2019apparition dans les ann\u00e9es 1950 d\u2019une boite de montre con\u00e7ue et brevet\u00e9e par la fabrique Ervin Piquerez (EPSA). Une bo\u00eete dot\u00e9e d\u2019un syst\u00e8me innovant, celui de devenir de plus en plus \u00e9tanche au fur et \u00e0 mesure que la montre s\u2019enfonce dans les profondeurs. De ce boitier historique, toujours pris\u00e9 des collectionneurs du monde, la marque Milus avait cr\u00e9\u00e9 en 1960 le mod\u00e8le Archim\u00e8des 666 puis, dix ans plus tard, la Super Compressor.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>

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Evolution towards the 70's of the historical Archimedes by Milus piece<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>
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\u00abMerci de m\u2019avoir sauv\u00e9e<\/em>\u00bb me lan\u00e7a soudain la myst\u00e9rieuse cr\u00e9ature sous- marine. Avait-elle alors conscience, tandis qu\u2019un battement de palme me ramenait vers la surface, que c\u2019\u00e9tait elle qui m\u2019avait redonn\u00e9 le go\u00fbt des \u00e9tincelles.<\/p>\n

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Du coup, je ne lui ai pas donn\u00e9 mon nom. Je l\u2019ai gratifi\u00e9e du pr\u00e9nom de celle qui, au-del\u00e0 des pollutions existentielles et des toxicit\u00e9s du temps qui passe, continue de vivre en ma m\u00e9moire<\/em><\/p>\n<\/blockquote>\n

Tel un d\u00e9cor corallien rendu immortel autant que le souvenir des jours heureux… des jours \u00e0 venir? Telle une renomm\u00e9e inattendue, celle d\u2019une nomination prometteuse au GPHG<\/a>, le Grand Prix d\u2019Horlogerie de Gen\u00e8ve.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>

Commander, adopter<\/span><\/a><\/div><\/div><\/div><\/div>
Milus 1919<\/span><\/a><\/div><\/div><\/div><\/div>
Coral Guardian<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/section>
\"\"<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"\u00abNous coraux, nous sommes comme vos plus beaux souvenirs: dangereusement expos\u00e9s aux pollutions existentielles, aux vicissitudes de la vie, nous luttons pour survivre!\u00bb Sur fond de couleur orange, une marque horlog\u00e8re suisse historique vole au secours des coraux.. Par Albert-J. de Buttes-LaC\u00f4te \/ T\u00e0G Press +41 (News Agency) Insta JSH\u00ae | Insta SWP | Twitter...","protected":false},"author":54,"featured_media":12539,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3565,3598,3594,3605],"tags":[4519,4520,4247,3638,4521,4522,3640,3644,3723,3834,3646,4523,3671,4524,3649,3650,3837,4525,3653,3654,3655,4526,4527,3657,3658,3659],"class_list":["post-12559","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1010-10h10-10past10","category-brands-life","category-models-collections","category-wnews","tag-archimede-en","tag-archimedes-2-en","tag-archimedes","tag-cotraitants-en","tag-diving-en","tag-diving-watch-en","tag-editorinchief-en","tag-horlogerie-en","tag-journal-suisse-horlogerie-en","tag-journal-suisse-horlogerie-en-2","tag-jsh1876-en","tag-luc-tissot-en","tag-milus-en","tag-montre-de-plongee-en","tag-ppdc-en","tag-prowatch-en","tag-suppliers-en","tag-swiss-watch-journal-en","tag-swisswatchpassport-en","tag-tagpress41-en","tag-therightplace2be-en","tag-tool-watch-en","tag-watch-passport-en","tag-watchcafe-en","tag-watchmaking-en","tag-watchpassport-en"],"acf":[],"yoast_head":"\nMilus nominated for GPHG: Archim\u00e9des Orange Coral, adopt a coral - 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