{"id":18006,"date":"2022-08-07T23:21:04","date_gmt":"2022-08-07T21:21:04","guid":{"rendered":"https:\/\/swiss-watch-passport.ch\/article-paru-dans-figaro-horlogerie-une-journee-mondiale\/"},"modified":"2025-05-03T00:22:47","modified_gmt":"2025-05-02T22:22:47","slug":"figaro-newspaper-article-watchmaking-a-world-day","status":"publish","type":"post","link":"https:\/\/swiss-watch-passport.ch\/en\/figaro-newspaper-article-watchmaking-a-world-day\/","title":{"rendered":"Figaro newspaper article: watchmaking, a world day?"},"content":{"rendered":"<section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>The concept of a <em>&#8220;World Watchmaking Day&#8221;<\/em> is in the headlines thanks to a brand <a href=\"https:\/\/www.lefigaro.fr\/horlogerie\/les-montres-meritent-bien-une-journee-mondiale-20220803\">new article in Le Figaro<\/a>. It reminds me of this topic posted on October 10, 2020 at 10:10 (!!!) on the bloghorloger.ch (now Swiss Watch Passport).<\/strong><\/p>\n<p><em>Jo\u00ebl A. Grandjean, <a href=\"https:\/\/www.jsh-journal-suisse-horlogerie.org\">JSH\u00ae Magazine<\/a> &amp; Swiss Watch Passport&#8217;s editor in chief &amp; publisher<\/em><br \/>\n<em><a href=\"https:\/\/www.instagram.com\/swisswatchpassport\/\">Insta SWP<\/a> | <a href=\"https:\/\/www.instagram.com\/jshmagazine1876\/\">Insta JSH\u00ae<\/a> | <a href=\"https:\/\/www.facebook.com\/JSH1876\/\">Facebook<\/a> | <a href=\"https:\/\/twitter.com\/tagpress\">Twitter<\/a> | <a href=\"https:\/\/www.linkedin.com\/company\/jsh-archives-patrimoine\/\">Linkedin<\/a><\/em><\/p>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_1\" target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.worldwatchday.org\/en\"><span class=\"w-btn-label\">2025 update: new launch!<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Without any concerted action, proof that good ideas are in the air when they are obvious, Judikael Hirel, head of the Watch and Jewellery department of Le Figaro and former chief editor of Le Point, has written an inciteful subject: &#8220;<em>It&#8217;s urgent<\/em>&#8220;, he says, &#8220;<em>to create a World Watchmaking Day<\/em>&#8220;. A 10th of October of course, since the &#8220;smiling&#8221; hour of the watches is commonly acknowledged at 10h10 by all insiders and timepiece lovers.<\/p>\n<p>This idea had been on my mind just after the pandemic shutdown in mid-March 2020. At a time when my heart was no longer in it, when dizziness and fever forbade outbreaks of optimism. The surrounding questions did not discourage me from <a href=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/08\/JSH-Swiss-Watch-Passport-JSH-Infomaniak-10h10-2020_Facture-3135300.pdf\">registering a few domain names<\/a>: 10 October 2020 does not happen as often! Such symmetry in time should have moved the people.<\/p>\n<p>Enthusiastic at the fact that this idea could take off, thanks to an unexpected audience boost, I&#8217;ll gladly board <a href=\"https:\/\/www.jsh-journal-suisse-horlogerie.org\">JSH<\/a> (The Swiss Watch Journal, Since 1876) and the Swiss Watch Passport. While hoping to be joined by all those who, once the obvious is admitted, will visualise the huge potential spin-offs that such an event would generate&#8230; To be continued?<\/p>\n<\/div><\/div><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_1\" target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.world.watch.day.world\"><span class=\"w-btn-label\">world watch day (read the 2020 topic)<\/span><\/a><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image align_none meta_simple\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1276\" height=\"1760\" src=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/08\/00_JSH-Swiss-Watch-Passport-vieille-affiche-10h10.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/08\/00_JSH-Swiss-Watch-Passport-vieille-affiche-10h10.png 1276w, https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/08\/00_JSH-Swiss-Watch-Passport-vieille-affiche-10h10-218x300.png 218w, https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/08\/00_JSH-Swiss-Watch-Passport-vieille-affiche-10h10-435x600.png 435w\" sizes=\"auto, (max-width: 1276px) 100vw, 1276px\" \/><\/div><div class=\"w-image-meta\"><div class=\"w-image-title\">By positioning its hands at 10.10 the watch seems to be \"smiling\". For this reason, most of the watches illustrated show this time, which makes the logo and\/or the brand name easier to identify<\/div><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_1\" target=\"_blank\" rel=\"nofollow\" href=\"mailto:jag@jsh.swiss\"><span class=\"w-btn-label\">Join the idea: contact<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"The concept of a &#8220;World Watchmaking Day&#8221; is in the headlines thanks to a brand new article in Le Figaro. It reminds me of this topic posted on October 10, 2020 at 10:10 (!!!) on the bloghorloger.ch (now Swiss Watch Passport). Jo\u00ebl A. Grandjean, JSH\u00ae Magazine &amp; Swiss Watch Passport&#8217;s editor in chief &amp; publisher...","protected":false},"author":2,"featured_media":18003,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3565,4133,3608,3599,3605],"tags":[5087,3638,3640,3642,3644,5082,3645,5089,3646,5090,3649,3650,3653,3654,3655,5081,3657,3658,3659],"class_list":["post-18006","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1010-10h10-10past10","category-1st-en","category-events-people-en","category-view","category-wnews","tag-10h10-en","tag-cotraitants-en","tag-editorinchief-en","tag-fournisseurs-en","tag-horlogerie-en","tag-international-day-en","tag-journalsuissehorlogerie-en","tag-journee-internationale-en","tag-jsh1876-en","tag-mondiale-en","tag-ppdc-en","tag-prowatch-en","tag-swisswatchpassport-en","tag-tagpress41-en","tag-therightplace2be-en","tag-watch-day","tag-watchcafe-en","tag-watchmaking-en","tag-watchpassport-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Figaro newspaper article: watchmaking, a world day? - Watch Passports by JSH\u00ae<\/title>\n<meta name=\"description\" content=\"The idea of an \u2018International Swiss Watch Day\u2019, also known as \u2018World Watch Day\u2019, came from Jo\u00ebl A. Grandjean, an independent watch journalist and founder and president of \u2018Prowatch Culture &amp; Savoirs Horlogers Suisses\u2019. He is also the editor of JSH (Since 1876) and Swiss Watch Passport, and on 10 October 2020 at 10:10 a.m., he published an article launching this idea with \u2018high media added value\u2019. It is said that a watch smiles when its hands are at 10:10. Originally, the public relations firm @TRP, The Right Place, was appointed to manage international communications for this event inspired by the F\u00eate de la Musique. Then, Le Figaro relaunched the idea in 2022. Finally, in April 2025, during the Watches &amp; Wonders trade fair, a dozen players in the sector joined forces and called for the official launch of this day.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/swiss-watch-passport.ch\/en\/figaro-newspaper-article-watchmaking-a-world-day\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Figaro newspaper article: watchmaking, a world day? - Watch Passports by JSH\u00ae\" \/>\n<meta property=\"og:description\" content=\"The idea of an \u2018International Swiss Watch Day\u2019, also known as \u2018World Watch Day\u2019, came from Jo\u00ebl A. Grandjean, an independent watch journalist and founder and president of \u2018Prowatch Culture &amp; Savoirs Horlogers Suisses\u2019. He is also the editor of JSH (Since 1876) and Swiss Watch Passport, and on 10 October 2020 at 10:10 a.m., he published an article launching this idea with \u2018high media added value\u2019. It is said that a watch smiles when its hands are at 10:10. Originally, the public relations firm @TRP, The Right Place, was appointed to manage international communications for this event inspired by the F\u00eate de la Musique. Then, Le Figaro relaunched the idea in 2022. Finally, in April 2025, during the Watches &amp; Wonders trade fair, a dozen players in the sector joined forces and called for the official launch of this day.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/swiss-watch-passport.ch\/en\/figaro-newspaper-article-watchmaking-a-world-day\/\" \/>\n<meta property=\"og:site_name\" content=\"Watch Passports by JSH\u00ae\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/joel.grandjean\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-07T21:21:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-02T22:22:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/08\/La-Montre-de-Poche-Simonin.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"962\" \/>\n\t<meta property=\"og:image:height\" content=\"650\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\u270d Joel A. 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Grandjean is a member of the SSC, the Swiss Society of Chronometry, and of the jury of the Prix Ga\u00efa, aka the \\\"Nobel of watchmaking\\\" awarded since 1992 by the MIH, Le Mus\u00e9e International de l'Horlogerie in La Chaux-de-Fonds\",\"sameAs\":[\"https:\\\/\\\/grandjean.watch\",\"https:\\\/\\\/www.facebook.com\\\/joel.grandjean\",\"https:\\\/\\\/www.instagram.com\\\/grandjean.grammson\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/joel-a-grandjean-\u270d-5524357\\\/\",\"https:\\\/\\\/x.com\\\/https:\\\/\\\/x.com\\\/tagpress\",\"https:\\\/\\\/www.youtube.com\\\/@joela.grandjeanprowatchpre906\"],\"url\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/en\\\/author\\\/joel\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Figaro newspaper article: watchmaking, a world day? - Watch Passports by JSH\u00ae","description":"The idea of an \u2018International Swiss Watch Day\u2019, also known as \u2018World Watch Day\u2019, came from Jo\u00ebl A. Grandjean, an independent watch journalist and founder and president of \u2018Prowatch Culture & Savoirs Horlogers Suisses\u2019. He is also the editor of JSH (Since 1876) and Swiss Watch Passport, and on 10 October 2020 at 10:10 a.m., he published an article launching this idea with \u2018high media added value\u2019. It is said that a watch smiles when its hands are at 10:10. Originally, the public relations firm @TRP, The Right Place, was appointed to manage international communications for this event inspired by the F\u00eate de la Musique. Then, Le Figaro relaunched the idea in 2022. 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Finally, in April 2025, during the Watches & Wonders trade fair, a dozen players in the sector joined forces and called for the official launch of this day.","og_url":"https:\/\/swiss-watch-passport.ch\/en\/figaro-newspaper-article-watchmaking-a-world-day\/","og_site_name":"Watch Passports by JSH\u00ae","article_author":"https:\/\/www.facebook.com\/joel.grandjean","article_published_time":"2022-08-07T21:21:04+00:00","article_modified_time":"2025-05-02T22:22:47+00:00","og_image":[{"width":962,"height":650,"url":"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/08\/La-Montre-de-Poche-Simonin.jpg","type":"image\/jpeg"}],"author":"\u270d Joel A. Grandjean","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/x.com\/tagpress","twitter_misc":{"Written by":"\u270d Joel A. Grandjean","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/swiss-watch-passport.ch\/en\/figaro-newspaper-article-watchmaking-a-world-day\/#article","isPartOf":{"@id":"https:\/\/swiss-watch-passport.ch\/en\/figaro-newspaper-article-watchmaking-a-world-day\/"},"author":{"name":"\u270d Joel A. 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Grandjean, an independent watch journalist and founder and president of \u2018Prowatch Culture & Savoirs Horlogers Suisses\u2019. He is also the editor of JSH (Since 1876) and Swiss Watch Passport, and on 10 October 2020 at 10:10 a.m., he published an article launching this idea with \u2018high media added value\u2019. It is said that a watch smiles when its hands are at 10:10. Originally, the public relations firm @TRP, The Right Place, was appointed to manage international communications for this event inspired by the F\u00eate de la Musique. Then, Le Figaro relaunched the idea in 2022. Finally, in April 2025, during the Watches & Wonders trade fair, a dozen players in the sector joined forces and called for the official launch of this day.","breadcrumb":{"@id":"https:\/\/swiss-watch-passport.ch\/en\/figaro-newspaper-article-watchmaking-a-world-day\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/swiss-watch-passport.ch\/en\/figaro-newspaper-article-watchmaking-a-world-day\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/swiss-watch-passport.ch\/en\/figaro-newspaper-article-watchmaking-a-world-day\/#primaryimage","url":"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/08\/La-Montre-de-Poche-Simonin.jpg","contentUrl":"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/08\/La-Montre-de-Poche-Simonin.jpg","width":962,"height":650},{"@type":"BreadcrumbList","@id":"https:\/\/swiss-watch-passport.ch\/en\/figaro-newspaper-article-watchmaking-a-world-day\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/swiss-watch-passport.ch\/en\/"},{"@type":"ListItem","position":2,"name":"Figaro newspaper article: watchmaking, a world day?"}]},{"@type":"WebSite","@id":"https:\/\/swiss-watch-passport.ch\/en\/#website","url":"https:\/\/swiss-watch-passport.ch\/en\/","name":"Watch Passports by JSH\u00ae","description":"JSH\u00ae spirit, L&#039;esprit du Journal Suisse d&#039;Horlogerie, le plus ancien m\u00e9dia horloger fond\u00e9 en 1876","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/swiss-watch-passport.ch\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/swiss-watch-passport.ch\/en\/#\/schema\/person\/f94b16e809fd2ec84af9c81937bf549b","name":"\u270d Joel A. Grandjean","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/ef4a158da8673a24dc02c72afb2fd8d98ab544725d60023ed25351e2f197e012?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ef4a158da8673a24dc02c72afb2fd8d98ab544725d60023ed25351e2f197e012?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ef4a158da8673a24dc02c72afb2fd8d98ab544725d60023ed25351e2f197e012?s=96&d=mm&r=g","caption":"\u270d Joel A. Grandjean"},"description":"Chief editor &amp; publisher of the international watch magazine \"Swiss Watch Passport\u00ae (by JSH\u00ae)\" and of the Journal Suisse d'Horlogerie JSH\u00ae (the oldest Swiss Watch Journal founded in 1876). Member of Impressum, PressTourim and Club Suisse de la Presse, this Ivory Coast-born Swiss, descendant of a family of watchmakers, co-founded the magazines Montres Passion &amp; Uhren Welt at Ringier in 1993 with Kenan Tegin, as well as the Prix Montre de l'Ann\u00e9e. Founded in 2005, his press agency 1876 News (formerly T\u00e0G Press +41T) contributes to some twenty media through a network of around ten journalists or experts. These include Journal Suisse d'Horlogerie (2008-2014), Heure Suisse\/Schweiz and Ann\u00e9e Horlog\u00e8re, F\/D\/E (2011-2014), Watchonista.com (2013-2019). In 2019, he founded and chaired \"JSH Archives &amp; Patrimoine\" to relaunch the Swiss watchmaking journal JSH. Then in 2021, he built on his very first editorial venture, the \"bloghorloger.ch\" established on the web in 2003, to come back online with the Swiss Watch Passport\u00ae (by JSH\u00ae). Jo\u00ebl A. Grandjean is a member of the SSC, the Swiss Society of Chronometry, and of the jury of the Prix Ga\u00efa, aka the \"Nobel of watchmaking\" awarded since 1992 by the MIH, Le Mus\u00e9e International de l'Horlogerie in La Chaux-de-Fonds","sameAs":["https:\/\/grandjean.watch","https:\/\/www.facebook.com\/joel.grandjean","https:\/\/www.instagram.com\/grandjean.grammson\/","https:\/\/www.linkedin.com\/in\/joel-a-grandjean-\u270d-5524357\/","https:\/\/x.com\/https:\/\/x.com\/tagpress","https:\/\/www.youtube.com\/@joela.grandjeanprowatchpre906"],"url":"https:\/\/swiss-watch-passport.ch\/en\/author\/joel\/"}]}},"_links":{"self":[{"href":"https:\/\/swiss-watch-passport.ch\/en\/wp-json\/wp\/v2\/posts\/18006","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/swiss-watch-passport.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/swiss-watch-passport.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/swiss-watch-passport.ch\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/swiss-watch-passport.ch\/en\/wp-json\/wp\/v2\/comments?post=18006"}],"version-history":[{"count":0,"href":"https:\/\/swiss-watch-passport.ch\/en\/wp-json\/wp\/v2\/posts\/18006\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/swiss-watch-passport.ch\/en\/wp-json\/wp\/v2\/media\/18003"}],"wp:attachment":[{"href":"https:\/\/swiss-watch-passport.ch\/en\/wp-json\/wp\/v2\/media?parent=18006"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/swiss-watch-passport.ch\/en\/wp-json\/wp\/v2\/categories?post=18006"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/swiss-watch-passport.ch\/en\/wp-json\/wp\/v2\/tags?post=18006"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}