{"id":19447,"date":"2022-10-10T11:38:29","date_gmt":"2022-10-10T09:38:29","guid":{"rendered":"https:\/\/swiss-watch-passport.ch\/?p=19447"},"modified":"2022-10-10T11:38:29","modified_gmt":"2022-10-10T09:38:29","slug":"audemars-piguet-inaugurated-its-first-ap-house-in-zurich","status":"publish","type":"post","link":"https:\/\/swiss-watch-passport.ch\/en\/audemars-piguet-inaugurated-its-first-ap-house-in-zurich\/","title":{"rendered":"Audemars Piguet inaugurated its first AP House in Zurich"},"content":{"rendered":"<section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Swiss Haute Horlogerie manufacturer Audemars Piguet officially inaugurated its first\u00a0 AP House in Switzerland on September 15 in the prestigious setting of Zurich\u2019s Leuenhof. This iconic cultural landmark, dear to local inhabitants, welcomed the brand\u2019s guests for a unique experiential event.<\/strong><\/p>\n<p><em>A selection of Ashmita Muthoora \/ @TRP, Public Relations Cabinet<\/em><br \/>\n<em><a href=\"https:\/\/www.instagram.com\/trpublicrelations\/\">Insta<\/a>\u00a0|\u00a0<a href=\"https:\/\/www.linkedin.com\/company\/trp-public-relations\/\">Linkedin<\/a>\u00a0|\u00a0<a href=\"https:\/\/www.facebook.com\/TheRightPlace.ch\/\">Facebook<\/a><\/em><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image align_none meta_simple\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1280\" height=\"854\" src=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/09\/AP_House_Zurich_2022_Event_Inauguration_138_JPEG.jpeg\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/09\/AP_House_Zurich_2022_Event_Inauguration_138_JPEG.jpeg 1280w, https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/09\/AP_House_Zurich_2022_Event_Inauguration_138_JPEG-300x200.jpeg 300w, https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/09\/AP_House_Zurich_2022_Event_Inauguration_138_JPEG-600x400.jpeg 600w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/div><div class=\"w-image-meta\"><div class=\"w-image-title\">The soundtrack composed by OZ is inspired by the unique atmosphere of Zurich and pays tribute to the city and its \ninhabitants. \u00a9 Courtesy of Audemars Piguet<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>A Unique experience in tribute to the City of Zurich<\/strong><\/p>\n<p>Guests were welcomed at the heart of the Leuenhof\u2019s old cashier hall, where the first AP House in Switzerland \u2013 and one of the largest in the world with its surface of 700 square metres \u2013 has been located since February 2022. The live performance of Zurich-based composer and producer OZ, who created a dedicated soundtrack for the AP House, counted amongst the highlights of the evening. The music artist was accompanied for the occasion by Afro Pop singer songwriter TRESOR who lent his lyrics and voice to OZ\u2019s music. This unprecedented collaboration reinforces the synergies between Audemars Piguet and the music world, while paying a vibrant tribute to the city of Zurich.<\/p>\n<p>After the welcome speech of David Pantillon, Audemars Piguet\u2019s Country General Manager Switzerland, guests were surprised with a show, whose beauty and complexity echoed the unique architecture of this local landmark.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>The night concluded with the live presentation of \u201cShowstopper,\u201d the bespoke soundtrack created by Zurich-based composer and producer OZ for the Zurich AP House. The self-taught artist was accompanied by Congolese Afro-pop singer Tresor,who lent his lyrics and voice to OZ\u2019s music. The duo made the night with this collaborative piece \u2013 a first for Audemars Piguet, whose family\u00a0 values, strong sense of rootedness in Switzerland and openness to the world echo the way OZ considers both his collaborations and his artistic work.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>\u201cShowstopper\u201d will be available on 23 September on both artists various channels, including Spotify, Deezer and Apple Music.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><blockquote>\n<p><em>We were impressed and touched by the atmosphere of this soir\u00e9e, as the local guests lived up to their festive reputation and warmly welcomed this new space. It is also an honour for both Audemars Piguet and the AP House to welcome a local artist with such an international outreach. We are proud of this collaboration which represents a first for an AP House and reinforces the synergies between Audemars Piguet and the music world.\u201d<\/em><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/david-pantillon-aa16a527\/\">David Pantillon<\/a> Country General Manager Switzerland Audemars Piguet<\/p>\n<\/blockquote>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><blockquote>\n<p><em>It is an honour to create a piece inspired by and payingtribute to a place as legendary as the Leuenhof. I am happy to collaborate with Audemars Piguet, whose family values, passion and openness to the world I share. I hope this song touches the heart of all inhabitants of Zurich.\u201d<\/em><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/en.wikipedia.org\/wiki\/Oz_(record_producer)\">OZ Composer<\/a> and producer<\/p>\n<\/blockquote>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><blockquote>\n<p><em>\u201cBorn in Le Brassus, raised around the world\u201d<br \/>\n<\/em><\/p>\n<\/blockquote>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>AP House Zurich<\/strong><\/p>\n<p>From 1st October, open to all visitors. Appointments possible<\/p>\n<p><strong>Horaires:<\/strong><br \/>\nFrom Monday to Friday, 10:00am to 6:30pm<br \/>\nSaturday, from 10:00am to 5:00pm<br \/>\nClosed on Sunday<\/p>\n<p><strong>Address:<\/strong> Bahnhofstrasse 32, 8001 Zurich<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Join the discussion @AudemarsPiguet<br \/>\nFollow us on\u00a0#AudemarsPiguet<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_1\" title=\"Audemars Piguet A Zurich \/ Oz \" href=\"https:\/\/www.instagram.com\/audemarspiguet\/\"><span class=\"w-btn-label\">Instagram<\/span><\/a><\/div><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_1\" title=\"Audemars Piguet A Zurich \/ Oz\" href=\"https:\/\/www.youtube.com\/c\/audemarspiguet\"><span class=\"w-btn-label\">Youtube<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_1\" title=\"Audemars Piguet A Zurich \/ Oz\" href=\"https:\/\/www.audemarspiguet.com\/com\/en\/home.html\"><span class=\"w-btn-label\">Audemars Piguet Official<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"Swiss Haute Horlogerie manufacturer Audemars Piguet officially inaugurated its first\u00a0 AP House in Switzerland on September 15 in the prestigious setting of Zurich\u2019s Leuenhof. This iconic cultural landmark, dear to local inhabitants, welcomed the brand\u2019s guests for a unique experiential event. A selection of Ashmita Muthoora \/ @TRP, Public Relations Cabinet Insta\u00a0|\u00a0Linkedin\u00a0|\u00a0Facebook The soundtrack composed...","protected":false},"author":67,"featured_media":19443,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3565,48,3608,3600],"tags":[4043,4044,3638,3640,4661,3642,3644,3645,3646,3649,3650,3651,3653,3654,3655,3657,3658,3659],"class_list":["post-19447","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1010-10h10-10past10","category-distributeurs","category-events-people-en","category-pr-releases","tag-audemars-en","tag-audemars-piguet-en","tag-cotraitants-en","tag-editorinchief-en","tag-ephj2022","tag-fournisseurs-en","tag-horlogerie-en","tag-journalsuissehorlogerie-en","tag-jsh1876-en","tag-ppdc-en","tag-prowatch-en","tag-rolex-en","tag-swisswatchpassport-en","tag-tagpress41-en","tag-therightplace2be-en","tag-watchcafe-en","tag-watchmaking-en","tag-watchpassport-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Audemars Piguet inaugurated its first AP House in Zurich - Watch Passports by JSH\u00ae<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/swiss-watch-passport.ch\/en\/audemars-piguet-inaugurated-its-first-ap-house-in-zurich\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Audemars Piguet inaugurated its first AP House in Zurich - Watch Passports by JSH\u00ae\" \/>\n<meta property=\"og:url\" content=\"https:\/\/swiss-watch-passport.ch\/en\/audemars-piguet-inaugurated-its-first-ap-house-in-zurich\/\" \/>\n<meta property=\"og:site_name\" content=\"Watch Passports by JSH\u00ae\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/shaniah.gibson\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-10T09:38:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/swiss-watch-passport.ch\/wp-content\/uploads\/2022\/09\/AP_House_Zurich_2022_12_JPEG.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1279\" \/>\n\t<meta property=\"og:image:height\" content=\"839\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Asha Shaniah Gibson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Asha Shaniah Gibson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/en\\\/audemars-piguet-inaugurated-its-first-ap-house-in-zurich\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/en\\\/audemars-piguet-inaugurated-its-first-ap-house-in-zurich\\\/\"},\"author\":{\"name\":\"Asha Shaniah Gibson\",\"@id\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/en\\\/#\\\/schema\\\/person\\\/d31abfe9b9109a633320b5f8e9432a3a\"},\"headline\":\"Audemars Piguet inaugurated its first AP House in Zurich\",\"datePublished\":\"2022-10-10T09:38:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/en\\\/audemars-piguet-inaugurated-its-first-ap-house-in-zurich\\\/\"},\"wordCount\":725,\"image\":{\"@id\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/en\\\/audemars-piguet-inaugurated-its-first-ap-house-in-zurich\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/swiss-watch-passport.ch\\\/wp-content\\\/uploads\\\/2022\\\/09\\\/AP_House_Zurich_2022_12_JPEG.jpeg\",\"keywords\":[\"Audemars\",\"Audemars Piguet\",\"cotraitants\",\"EditorInChief\",\"EPHJ2022\",\"Fournisseurs\",\"Horlogerie\",\"JournalSuisseHorlogerie\",\"jsh1876\",\"PPDC\",\"Prowatch\",\"Rolex\",\"SwissWatchPassport\",\"tagpress41\",\"therightplace2be\",\"WatCHCafe\",\"Watchmaking\",\"WatchPassport\"],\"articleSection\":[\"10:10\",\"DISTRIB'\",\"EVENTS &amp; 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