BRANDS LIFE

WWF targets India’s wrists

{Published on September 22, 2008, bloghorloger.ch} India is turning to the green: Titan, the Indian manufacturer affiliated to Tata Holding, has just signed an agreement with the WWF to manufacture…

Carl F. Bucherer, the movement

{June 30, 2008} Bruno Jufer is the Executive Vice President of Bucherer Montres SA, aka Carl F. Bucherer (the brand name), after having worked for Desco and Maurice Lacroix. He…

The very secret metronomic second…

{Published on June 19, 2008} Metronomic Second. When you look at the dial of the automatic watch designed by Fabrizio Cavalca for Steinway & Sons, you can see through the…

Pilo & Co Geneva: how it started…

{Published on March 11, 2007} Born the 11.11. of 2001, the brand which is distributed in about forty stores in Switzerland, has infiltrated Lebanon and the Middle East in the…

T-Touch and the Movie, thank you Angelina

T-Touch dans le film Mr. & Mrs. Smith (2005) avec Angelina Jolie T-Touch and Cinema: 500,000 pieces sold since its launch in 2001. It became the flagship product of the…

Recents posts

Le cadran, par le Dr. Helmut CROTT

The work of a lifetime, the book “Le Cadran” by Dr. Helmut Crott (edited by Joël A. Grandjean), the history of the dial in the 20th century, the prestigious history of the Stern dials and of a family that took over the Patek Philippe brand

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