Summer is the time for travel, adventure, festivals and fun, and Swatch is taking a road trip that’s out of this world. Eleven MoonSwatch rolling planets will start their journey from the Swatch Global Headquarters in Biel, Switzerland, and tour Europe, stopping at must-see and unexpected destinations. Will there be the chance to buy the MoonSwatch from these rolling planets? Yes!!
A Selection of Ashmita Muthoora / @TRP, Public Relations Cabinet
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Eleven rolling planets hit the road for a European summer adventure
Launched earlier this year, the Bioceramic MoonSwatch Collection pays tribute to the first watch on the moon, the Omega Speedmaster Moonwatch. Each of the eleven models references a different planet or celestial body within the solar system, and encourages wearers to dream big, fly high, and explore the universe. Exactly what Swatch plans to do with the #MoonSwatch summer tour, starting July 12, 2022.
