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Thursday, October 30 to Sunday, November 16, 2025 | GPHG Exhibition 2025 | Musée d’Art et d’Histoire Geneva
Wednesday, November 19 to Sunday, November 23, 2025 | Dubai Watch Week | Dubai Mall, Burj Park
Tuesday, June 16 to Friday, June 19, 2026 | EPHJ | Palexpo Genève

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The front page of the very first Swiss Watch Journal (Journal Suisse d’Horlogerie, JSH) published in July 1876

Culture Horlogère

Cotraitants

Questions de Temps

Tékitoi by Amandine

Who is W

Careers, the rising stars: Amandine, the post-Z generation is coming!

It’s a phenomenon! She is 11 years old and is creating a worldwide buzz on the watchmaking web. Amandine embodies with freshness and enthusiasm all that brands would dream of getting as a pure reflection of their image. By Joël A. Grandjean,  JSH® Magazine & Swiss Watch Passport’s Editor in Chief Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin Because she has been familiar to our editorial…

What is the connection between Lange and Cyma?

{News published in 2009} Walter Lange, founder of A. Lange & Söhne celebrated his 85th birthday. When asked what his very first watch was, he answered “A Cyma”. I have always thought that this current desire to separate haute-horlogerie from the other was a mistake. It is unnatural. Swiss watchmaking history, whose upward excellence remains its best ambassador, has never ceased to be nourished by mass production watchmaking, by volumes.…

Tavannes Watch is the birth father of the Chronomat

Amazing, this Chronomat model of Tavannes Watch from 1946 is very similar to the Breitling’s Chronomat reference 769. What if the history of the mythical calibers of Swiss watchmaking was given a brief overhaul? By Joël A. Grandjean, editor in chief JSH Magazine & Swiss Watch Passport Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin It’s time to give credit where due and to find in the…

Alatron, mural, secretive and omnipresent

The history of this family company can be traced back to the heyday of the Messe Basel, and is still to be found on the most contemporary, trendiest and most popular walls. And even on the walls of factories. Joël A. Grandjean, JSH Magazine & Swiss-Watch-Passport.ch’s editor in chief Follow us on Linkedin – Facebook – Insta JSH – Insta SWP – Subsribe to JSH As the project's main contractor,…

Auguste Reymond in brief

{published on July 16, 2017} Established in 1898, the Tramelan-based brand has cleverly moved away from its initial business, the private label, to build up a stunning collection of mechanical models with an excellent price-quality ratio. Revived by Thomas Loosli, passionate about watchmaking (never quartz) and music, especially jazz. Under the label ARSA, the initials of the beginning – Auguste Reymond SA -, a collection of watches for blind and…

Nicolas Commergnat, the visionary watchmaker: holy Grail between watchmaking History and Big Data

With his eye always on the flea markets and his foot in the blockchain, while his golden fingers are manipulating the star timepieces of the world’s auctions, his ultra-scanner is generating the most valuable database. Emmanuel Alder / TàG Press +41 (News Agency) Print version, JSH® Magazine #01/2021 – Subscribe The world’s experts are consulting Alliance Sàrl because its founder is the only watchmaker in the world to be at…

First successful Franco-Swiss Forum of the Arc Horloger project

The first Arc Horloger Education Forum was held on Thursday, December 16, 2021, one year to the day after the registration by UNESCO of the know-how of watchmaking and art mechanics in the List of Intangible Cultural Heritage of Humanity.  JSH® Magazine was part of the event. By Albert J. de Buttes-LaCôte / TàG Press +41’s Journalist Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin Watchmaking and art…

Albums & Coulisses

Famille JSH 1876

10H10

Marques & Modèles

A la Une

Dans JSH® 1876

Focus

Opinion

Textual Story, 10 years of fiction format in 2024

Watchmaking, medias. The “textual story“, which casts a watchmaking object in didactic fiction, appeared on October 10, 2014 under the writing of specialist journalist Joël A. Grandjean. It is still going on today in the online magazine Swiss Watch Passport (by JSH). Lee Warrien, JSH® Magazine & Swiss Watch Passport’s Columnist Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin | S’abonner à JSH {Front picture’s caption}: “She…

Amazing: it was Louis Moinet who invented the chronograph!

March 21, 2013 (first posted). Incredible! Imagine if a video was released of a man walking on the moon ten years before Neil Armstrong and that the scientists of Houston were on these images talking to each other through iPhones! The news would be quite disturbing. The revelation made today in Neuchâtel is shaking up the entire watchmaking industry in equal measure. Ten years before the invention of Nicolas Mathieu…

SSC, almost 100 years anniversary: registration for the Chronometry Congress

«Between dreams, realities and needs, how does the watch industry adjust its amplitude without losing its references?» This is the International Congress of Chronometry program to be held from September 28-29, 2022 at the SwissTech Convention Center (EPFL premises). Joël A. Grandjean, JSH Magazine & Swiss-Watch-Passport.ch Editor in Chief & Publisher Suivre sur Linkedin – Facebook – Insta JSH – Insta SWP – S’abonner à JSH Congress registration{Article appeared in…

Counterfeiting, that ‘privilege’ that brands dream of

There are two kinds of counterfeiting. The one that is done with the complicity of the consumer, the accepted counterfeit, and the one that is done in spite of him, that tries to abuse him. The first one stimulates the consumer’s desire for inaccessible objects, leading him to take the step of illegal acquisition. The second, more refined, perfects its production tool and its finishes to such a degree of…

Pierre Amstutz, Swiss watchmaking is in mourning

Sad news: Pierre Amstutz passed away suddenly on 2023 November 10th, in his 55th year. Director of the Geneva School of Watchmaking since September 2009, he was about to celebrate the school’s 200th anniversary in 2024, after having orchestrated its move to the brand-new Tourbillon complex in Plan-Les-Ouates. Joël A. Grandjean, JSH Magazine & Swiss-Watch-Passport.ch’s editor in chief Follow us on Linkedin – Facebook – Insta JSH – Insta SWP –…

‘WhoAreU’ interview with Zenith CEO, Julien Tornare

My name is Amandine, I am 12 years old and keen on watchmaking. Since the age of 7, when asked what job I want to do, I answer “watchmaker-designer at Bulgari”… In the meantime, I interview people in the industry. Let’s see today who is Zenith CEO, Julien Tornare. By Amandine, the youngest Swiss Watch Passport columnist Amandine’s portrait | Insta SWP | Insta JSH® | Insta Amandine | Facebook | Twitter | Linkedin Who are you in the office? As the…
Julien Tornare, Zenith CEO, and Amandine during the "WhoAreU" interview

EPHJ 2019: Singer 100 years with a book

“Few are aware of the amount of skill and ability that goes on in the silence of the workshops,” explains Jean-Claude Engisch, father of Joris, the current director of Singer dials, in the 100th anniversary book . Joël A. Grandjean, JSH Magazine & Swiss-Watch-Passport.ch’s editor in chief Follow on Linkedin – Facebook – Insta JSH – Insta SWP – Subscribe to JSH With a preface by the undisputed Walter von…

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