Thursday 4 to Sunday 7 September 2025 | Geneva Watch Days | Geneva “In The City
Tuesday 16th to Friday 19th September 2025 | TWS Technical Watchmaker Show  | La Chaux-de-Fonds (Anciens Abattoirs)
Friday 19th to Sunday 21st September 2025 | Festival Suisse de l’Horlogerie | Yverdon-les-Bains

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The front page of the very first Swiss Watch Journal (Journal Suisse d’Horlogerie, JSH) published in July 1876

Jubilee Witschi, the institution with a future

Viewed at EPHJ 2022. In 1947, Paul Witschi was developing the world’s best measuring instruments for watches. 75 years later, the company has never been more synonymous with innovative reliability. Its name is now a generic one. By Emmanuel Alder / JSH Magazine & TàG Press +41’s Independent Columnist Write to him | Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin A brand is said to have been lexicalised…

SilMach: the fifth element

Giving the time using a disruptive technology from the secrets of silicon – that’s what SilMach presented at Micronora in September 2022. Creative people hit your marks! Laurent Sage /  JSH® Magazine Columnist Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin Lire aussi dans JSHAnd now, after the sun, sand, water, mechanics, quartz and connections, the fifth dimension has arrived: they’re called MEMs and their physical dimensions…

2013, MCH’s flop. Lausannetec cancelled! The market has (finally) chosen

René Kamm, CEO de MCH et Baselworld, prévoyait “doubler” l’EPHJ avec la lancement à Beaulieu d’un salon concurrent Initially scheduled from May 28 to 31, 2013, the 2nd edition of Lausannetec is purely and simply cancelled. The bloghorloger, alerted by some exhibitors, announced a postponement in October. The latest information indicates a pure and simple cancellation. “It’s no use putting companies in a situation where they can’t be successful,” confirms…

The Luc Tissot visionary, watchmaking-Medtech wisdom

Better than anyone else, the descendant of the Tissot brand dynasty embodies the ideal economic scenario: being able to use a second growth sector during a crisis, in order to survive. By Albert-J. de Buttes-LaCôte / TàG Press +41 news Agency Article published in JSH Magazine, since 1876. Subscribe CHF 18.76 / 2 editions This is also one of the fundamental values of the Swiss high-precision exhibition, EPHJ, which from the…

Factory Echoes: in the heart of the Blue Moon

By recruiting to the Tec Group watchmakers Eric Coudray and Paul Clémenti, two Gaïa prizes, the ardent Arnaud Faivre has brought HYT’s fluids into his workshops. The 41-jewel Caliber 601-MO came out. Backstage tour appeared in the Swiss watchmaking journal JSH. By Lee Warrien, TàG Press +41 contributor for Swiss Watch Passport Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin The enthusiastic Arnaud Faivre brings HYT's fluids…

Crafts: Estelle Lagarde, gouache artist

Estelle on M6TVEstelle on France3 TVRead also Ba111odEstelle Lagarde, Gouacheuse, en pleine réalisation d’une TAG Heuer   Elle est une fée des pinceaux et des tubes de couleurs à l’heure où les artistes du clic de la souris ont balayé d’un revers de paume les rendus léchés et minutieux que certains acteurs du luxe ultime adoubent encore. Ces clients se font rares, occupés qu’ils sont à limer les dépenses et…

The Atelier du Bracelet, haute couture for timepieces!

Three passionate founders, easy access in the heart of Geneva’s Rive Droite… Here, a skilful fusion of cosy showroom and workshop where you can witness experts at work. By Emmanuel Alder / JSH Magazine & TàG Press +41’s independent Columnist Write | Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin JSH® SubscribeThe Atelier du Bracelet first opened its doors in January 2016. The boutique is located on…

Albums & Coulisses

Famille JSH 1876

A la Une

Opinion

Patek Philippe Museum: two bestseller volumes

“The Emergence of The Watch” and “The Quest for the Perfect Watch,” the two 104-page volumes are available for around 50 Swiss francs in a collector’s set at the Musée Patek Philippe, online and in bookstores worldwide. Questions to the Curator, Peter Frieß. Joël A. Grandjean, JSH Magazine & Swiss-Watch-Passport.ch ‘s editor in chief Follow us on Linkedin – Facebook – Insta JSH – Insta SWP – JSH Subscription Orders…

Thomas Baillod, Linkedin ambassador?

He regularly occupies the media spotlight, giving himself a few splashes that sometimes irritate, sometimes delight. Between two Webinars, including training sessions launched online long before the coronaïc age (“Watch Trade Academy“), he will be on stage at the SwissTech Convention Center in Lausanne on September 28, 2021, invited by the venerable SSC, the Société Suisse de Chronométrie. This fiery agitator, whose expertise in watch sales and distribution allowed JSH…

Careers, the rising stars: Amandine, the post-Z generation is coming!

It’s a phenomenon! She is 11 years old and is creating a worldwide buzz on the watchmaking web. Amandine embodies with freshness and enthusiasm all that brands would dream of getting as a pure reflection of their image. By Joël A. Grandjean,  JSH® Magazine & Swiss Watch Passport’s Editor in Chief Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin Because she has been familiar to our editorial…

JSH Magazine’s Special SSC issue: “Transmission in every sense of the word”

Together with the Swiss Chronometry Society (SSC), the Swiss watchmaking journal JSH® (since 1876) is issuing a special edition devoted to the last International Congress of Chronometry at EPFL. And also to the next 2023 SSC events. By @TRP, Textes & Relations, Production – PR Cabinet Follow on Instagram & Facebook Afterworks RegistrationMichele Fazzone, current President of the Swiss Chronometry Society (SSC) (2021-2023), will elect his successor who will be in…

‘WhoAreU’ interview : Samuel Hoffmann, Brand manager Hautlence

My name is Amandine, I am 11 years old. I am keen on watchmaking and, since the age of 7, when asked what job I want to do, I answer “watchmaker-designer at Bulgari”… In the meantime, I am interviewing people in the sector. By Amandine, the youngest Swiss Watch Passport columnist Amandine’s portrait | Insta SWP | Insta JSH® | Insta Amandine | Facebook | Twitter | Linkedin All the WhoAreU interviews, by AmandineGreat! They finally met each other in real life…
Selfie with Samuel Hoffmann Hautlence and Amandine

Tempus Fugit: the horological anti-procrastination booster

“So creepy!” That was my first reaction to this first timepiece capable of indicating a “life expectancy reserve.” But when I realised that Dominique Renaud and Julien Tixier are the ones behind this Latin name, I got convinced… By Philippe Perret du Cray / JSH® Magazine & Swiss Watch Passport’s Partner Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin Well, good for me! Because time is inexorably…

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