Thursday, October 30 to Sunday, November 16, 2025 | GPHG Exhibition 2025 | Musée d’Art et d’Histoire Geneva
Wednesday, November 19 to Sunday, November 23, 2025 | Dubai Watch Week | Dubai Mall, Burj Park
Tuesday, June 16 to Friday, June 19, 2026 | EPHJ | Palexpo Genève

Partenaire

The front page of the very first Swiss Watch Journal (Journal Suisse d’Horlogerie, JSH) published in July 1876

Careers, the rising stars: Amandine, the post-Z generation is coming!

It’s a phenomenon! She is 11 years old and is creating a worldwide buzz on the watchmaking web. Amandine embodies with freshness and enthusiasm all that brands would dream of getting as a pure reflection of their image. By Joël A. Grandjean,  JSH® Magazine & Swiss Watch Passport’s Editor in Chief Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin Because she has been familiar to our editorial…

11-year-old Amandine: our columnist in the New York Times!

This 11-year-old’s buzz, which is rooted in her passion for watchmaking, received a huge media boost with almost a full-page article in the New York Times. A pool of 10 million subscribers thus received on September 8, 2022, a fresh wave of watchmaking with disarming naturalness.. Joël A. Grandjean, JSH Magazine & Swiss-Watch-Passport.ch editor’s in chief & publisher Follow us on Linkedin – Facebook – Insta JSH – Insta SWP –…

The hidden face of columnist Joël Grammson

Music drove him to journalism: Joël Grammson knew he would become a singer, and he gave himself the means to do so. Since he didn’t know anyone in showbiz, and since he lived at the time a long way from the French-speaking capital through which every career had to be built, he started interviewing artists, so he might learn from them. With his eyes wide open, his microphone outstretched, and…

Isabelle Cerboneschi, thunderstorms in the world of imagination

For the “Short Supply Routes” special issue of JSH, she authored “Fashion business, a sector in quest of virtue“, a reference article on Ethics. Published in major national news media, she is also the editor of her own magazine, All-I-C. JSH® Magazine & Swiss Watch Passport’s Publisher & Editor in chief, Joël A. Grandjean Insta SWP | Insta JSH® | Facebook | Twitter | Linkedin All-I-C Magazine, contact«The study of…

EPHJ 2025 fully booked! International high-precision trade-show

Two months before opening its doors, EPHJ 2025 confirms its success! Over 770 exhibitors from the watchmaking-jewelry, microtechnology and medical technology sectors will gather at Palexpo Geneva from June 3 to 6, 2025. A Shaniah Asha Gibson’s sections / @TRP, Cabinet d’écritures et d’influence Insta | Linkedin | Facebook | Insta JSH | Insta SWP | Subscribe to JSH Get your pass! This promising edition reflects the vitality and resilience of an industrial fabric ready to innovate and move forward…

Zurich, tribute to René Beyer

He was a master watchmaker and studied in La Chaux-de-Fonds under Gaïa first prize winner Jean-Claude Nicolet. He sometimes “strayed” with talent into other fields than watchmaking. Joël A. Grandjean, JSH Magazine & Swiss-Watch-Passport.ch’s editor in chief Follow on Linkedin – Facebook – Insta JSH – Insta SWP – Subscribe to JSH Around 1910, at 25 Bahnhofstrasse in Zurich, the oldest watch store still owned by the same familyIn the…

SAPHIR is a historical episode, not a material

{Published on January 10, 2013} At a time when sapphire has just celebrated its eighty-year introduction in watchmaking, who remembers this holding firm grouping together the companies LeCoultre, Jaeger LeCoultre and Favre Leuba, whose initials stood for Société Anonyme de Participation Horlogères et Industrielles Réunies? That was before the trend of acquisitions, takeover bids and family cessions. Favre Leuba was still in family hands, before being sold several times in a…

Albums & Coulisses

Famille JSH 1876

A la Une

Opinion

Thomas Baillod, Linkedin ambassador?

He regularly occupies the media spotlight, giving himself a few splashes that sometimes irritate, sometimes delight. Between two Webinars, including training sessions launched online long before the coronaïc age (“Watch Trade Academy“), he will be on stage at the SwissTech Convention Center in Lausanne on September 28, 2021, invited by the venerable SSC, the Société Suisse de Chronométrie. This fiery agitator, whose expertise in watch sales and distribution allowed JSH…

Tom, watch distributor in Saint Lucia

Once a year, we used to meet up in Basel! Since the demise of Baselworld, I now have to visit him at his place, just outside Castries, on the way to Bois d’Orange, to keep in touch… Joël A. Grandjean, JSH Magazine & Swiss-Watch-Passport.ch’ editor in chief Pictures: ©JAG / Marie Demille Follow us on Linkedin – Facebook – Insta JSH – Insta SWP – JSH’s Subscriptions View article >…

“Time matters”: Rodolphe Cattin, a visual person

Before him, the designer’s job had never had a name in watchmaking. Those artists who did have a name used to sell their drawings anonymously to both the brands and the case manufacturers. One day, there came the Rodolphe by Longines…   Interview by Joël A. Grandjean, Editor-in-Chief of JSH® Magazine & Swiss-Watch-Passport.ch | Linkedin | Facebook | Instagram . His first name is a journey. At the beginning, he acted as…

GenevaWorld 2022, we’re still a long way from Basel, but it’s buzzing

More than a hundred watch brands will be exhibiting in Geneva between the end of March and the beginning of April. This is a far cry from the more than 1,200 that thrilled the world in Basel before the collapse, even if their number had already been considerably reduced beforehand… Who are they, where are they? Before discovering our practical guide, let’s have a look at some history… Joël A.…

Rolex buys Bucherer: the crowning achievement of independencies

Until Rolex announced its takeover of Bucherer, the brand with the crown had only one boutique in the world, in Geneva, in order to comply with cantonal law allowing it to use the city’s name in its branding. Today, it boasts over 100 points of sale… By Joël A. Grandjean, JSH® Magazine & Swiss Watch Passport’s Editor in Chief and Publisher Insta SWP | Insta JSH® | Facebook | Twitter…

‘WhoAreU’ interview: CEO of de Bethune, Pierre Jacques

My name is Amandine, I am 11 years old. I am keen on watchmaking and, since the age of 7, when asked what job I want to do, I answer “watchmaker-designer at Bulgari”. In the meantime, I do interviews with people involved in the industry. By Amandine, the youngest Swiss Watch Passport columnist Portrait Amandine | Insta SWP | Insta JSH® | Insta Amandine | Facebook | Twitter | Linkedin Can you…

Publisher Watchprint releases two ‘Rolex Cosmograph Daytona’ volumes

After the success of 2014’s ‘Moonwatch Only‘, the Swiss publishing company is once again publishing its two authors Anthony Marquié and Grégoire Rossier: two books on the legendary Rolex model written with the expert involvement of author Tiffany To. Joël A. Grandjean, JSH Magazine & Swiss-Watch-Passport.ch’s editor in chief Follow JSH on Linkedin – Facebook – Insta JSH – Insta SWP – JSH’s subscription Volume 1, € 175,00Volume 2, €…

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